Sport Analytics & Data (SportAD) emerged from the Daily Fantasy Sports and sports analytics world. Sports data is an integral component of global sports coverage. It drives your customers’ engagement with their favorite teams and athletes, it is at the core of the decisions that Fantasy Sports players make about their action and it’s what drives all the products we create.
We create compelling player performance propositions based on deep sports data and redefine daily fantasy by eliminating complexities like salary caps and lengthy roster compilation. Replacing these instead with classic parlay/accumulator formats.
The result: a high-margin game which, because of its simplicity and skill-based format, appeals to both the veteran and casual player alike.
At the core of our games is the Head-to-head Matchup. We use performance data and proprietary modeling to create head-to-head matchups for NFL, Soccer, NBA, MLB, Cricket, eSports and more.
In its simplest form, Users make predictions on which athlete will score more from our pairings. Results are based on our rigorously formulated scoring schemas and winnings determined by the number of selections made.
We generate another level of engagement with your customers, by appealing to the competitive player with our supplementary social games.
Unrestricted by a sportsbook definition, we apply our framework to the realm of eGaming, a vibrant and exciting space filled with users eager to find new opportunities to showcase their skills and knowledge.
We have developed multiple variations of our core and social games which have been designed to provide you with comprehensive sports and eGaming coverage. Already partnered with operators across two continents, we’re excited to see what we can do for you, your brand and your customers.